Wednesday, November 20, 2019
Making Sense of Strategy II Essay Example | Topics and Well Written Essays - 3000 words
Making Sense of Strategy II - Essay Example In order to maintain a successful brand image of an organization in international perspectives are to offer high concentration over the factor conditions. The prime domestic factor conditions of the industry of telecommunication might be capital and quality of infrastructure. This is because, it is the capital or the revenue that helps an organization operating in this segment i.e. telecom to amplify it is growth and expansions in other international nations or countries. Similarly, the organization of Oman Tel invested a huge amount of capital or revenue in order to develop it is 3G and 4G network connections. Other than this, by investing a huge amount of revenue worth OMR 116 million by the organization of Oman Tel proved extremely effective for it to expand it is network connections in numerous rural as well as developed countries of the entire world. As a result of which, the organization of Oman Tel became successful in positioning it is 3G and 4G network among the target custo mers of Oman. As a result, the brand value and market share of the broadband connections increased by 61.6 percent as compared to many other rival contenders. In addition, the organization of Oman Tel also decided to offer high-ended services to the target customers so as to amplify it is equity and uniqueness in the market of Oman. Along with this, the organization of Oman Tel implemented low tariff plans in order to increase it is range of customers and to retain the existing ones so as to amplify it is competitive advantage and sustainability in the market among many other rival contenders (OmanTel, 2014). In addition to this, the organization of Oman Tel implemented the plan of unlimited usage in order to enhance it is position and reputation in the market of Oman among it is target segments. Due to which, the organization of Oman Tel became successful in
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